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AI visibility: Australian lawyer businesses, ranked

Measured across 14 businesses · average AI visibility 53/100 · updated continuously. When buyers ask AI for a lawyer, these are the businesses it names most.

#BusinessAI visibilityVerdict
1Lightning Legal is this you?
lightninglegal.com.au
90
Visible to AI
2MD Solicitor is this you?
mdsolicitor.com.au
89
Visible to AI
3Place Legal is this you?
placelegal.com.au
87
Visible to AI
4OMB Solicitors QLD Law Firm is this you?
omb.com.au
75
Visible to AI
5Butler McDermott Lawyers Sunshine Coast is this you?
butlermcdermott.com.au
69
Visible to AI
6Ingwersen Lansdown is this you?
ingwersen.com.au
69
Visible to AI
7Empire Legal is this you?
empirelegal.com.au
53
Barely visible
8Conveyancing Services is this you?
conveyancing.com.au
51
Barely visible
9Keylaw is this you?
keylaw.com.au
46
Barely visible
10Legali is this you?
legalilaw.com.au
44
Barely visible
11CJM Lawyers is this you?
cjmlaw.com.au
36
Barely visible
12bytherules is this you?
bytherules.com.au
25
Barely visible
13Top Gun Conveyancing is this you?
topgunconveyancing.com.au
4
Invisible to AI
14Cflg is this you?
cflg.com.au
1
Invisible to AI

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The state of lawyer AI visibility

Aggregated across 14 measured scans in this category (anonymised, includes community scans, never names).

Visible to AI
43%
Barely visible
43%
Invisible to AI
14%

Visibility score distribution

0–19
2
20–39
2
40–59
4
60–79
3
80–100
3

Average signal scores, where the category is weak

Quotable content
69
Brand recognition
65
Trust & credibility
70
Site health
82
Machine-readable info
72
AI-ready setup
81

The category's weakest signal is brand recognition (avg 65/100), the businesses that fix it first take the answers.

The names AI keeps saying

Across every scan in this category, these are the businesses the engines recommended most often:

CJC Law ×4Brisbane Conveyancing ×4Dylan & Inns ×3Steindls Lawyers & Notary ×2KRG Conveyancing Gold Coast ×2Evans Brandon Family Lawyers ×2Empire Legal ×2Dott & Crossitt Conveyancers Gold Coast ×2

Where Google AI's citations come from

Measured from real Google AI answers to lawyer questions in Australia, the sources those answers actually cite. Getting mentioned on these is how a business enters the answers.

youtube.com
6638
reddit.com
3655
mauriceblackburn.com.au
3332
slatergordon.com.au
2725
legalaid.vic.gov.au
2352
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Method: seven AI engines, asked the questions real buyers ask in each category; we count which businesses they name. Scores are 0 to 100 at measurement time, re-scanned nightly, businesses drawn from public directories. Scan your own site free. Method open at github.com/techhorizonlabs/thl-open.